BUILD 1 OF 6 SIMPLE MACHINES!

Then Enter for a chance to WIN 1 of 20 College Scholarships worth $20,000

Use everyday household items and the blueprints found on the inside of the boxes, to create 6 different Rube Cereal Machines!

6 UNIQUE AND FUN DESIGNS FOUND ON-PACK!

Use everyday household items and the blueprints found on the inside of the boxes, to create 6 different Rube Cereal Machines!

Click on a Simple Machine below for Details and Instructions
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Reese's Puffs Inclined Plane
Reese’s Puffs™ cereal
Inclined Plane
Cookie Crisp Lever Catapult
Cookie Crisp™ cereal
Lever Catapult
Cheerios Wheel & Axle Truck
Cheerios™ cereal
Wheel & Axle Truck
Cinnamon Toast Crunch Pulley
Cinnamon Toast Crunch™ cereal
Pulley Elevator
Cocoa Puffs Wedge
Cocoa Puffs™ cereal
Wedge
Lucky Charms Cereal Twist
Lucky Charms™ cereal
Twist

 

HOW TO ENTER

STEP #1

Construct your Simple Machine

STEP #2

Post a photo or video of your inventor's machine on Facebook or Instagram using the hashtags #BreakfastBlueprint and #BigGSweepstakes

For Facebook entries, please share the photo/video on @GeneralMillsCereal page. Facebook/Instagram account must be public in order for Step 1 of submissions to be recognized.

STEP #3

Submit the form below to complete your entry!

INVENTOR'S RUBE CEREAL MACHINE SWEEPSTAKES ENTRY FORM

Abbreviated Rules:

  • No Purchase Necessary.
  • Open only to legal residents of the 50 United States (and D.C.).
  • Must be 18 years old or older at time of entry.

VOID WHERE PROHIBITED

Sweepstakes ends at
11:59 p.m. CT on 08/01/18
Check back for Winners

Sweepstakes Sponsor:
General Mills Sales, Inc.,
1 General Mills Blvd.,
Minneapolis, MN 55440

For Official Rules, free method of entry, prize description and odds disclosure, visit:

Rube Goldberg

RUBE GOLDBERG

Rube Goldberg (1883-1970) was a Pulitzer Prize winning cartoonist best known for his zany invention cartoons. He was born in San Francisco on the 4th of July, 1883 - and graduated from U. Cal Berkely with a degree in engineering. His first job at the San Francisco Chronicle led to early success, but it wasn't until he moved to NYC and began working for Hearst publications that he became a household name. Rube Goldberg is the only person ever to be listed in the Merriam Webster Dictionary as an adjective. It's estimated that he did a staggering 50,000 cartoons in his lifetime.

Visit RubeGoldberg.com for more fun activities to explore!